Grabee SEO Case Study: How an E-Commerce Gadget Brand Grew Organic Traffic by 145% in 4 Months
Introduction:
Grabee is an innovative eCommerce brand offering trending gadgets and smart accessories for everyday use. When Grabee launched, it aimed to be the biggest Online gadget shop in Bangladesh. Despite a sleek website and quality products, Grabee faced tough competition from major tech retailers and struggled to rank for high-intent keywords. Most of its traffic came from paid ads, resulting in high acquisition costs and limited organic visibility.
Then our goal was clear: strengthen the Grabee SEO foundation to drive consistent, high-quality organic traffic and reduce dependency on paid channels.
Goals & Objectives of Grabee:
- Increase organic sessions and reduce reliance on ads.
- Rank on page one for commercial gadget keywords.
- Improve product page engagement and conversion rate.
- Establish Grabee as a credible authority in the gadget niche.
- Upload Product as SEO and customer-friendly
- Improve Site Internal Linking
- Increase Backlink
Strategy & Approach for Grabee SEO:
- Keyword Research: I started by identifying keywords with both transactional intent and volume potential, phrases like “Biggest Online gadget Shop in Bangladesh”, “Best Smart watch shop in Bangladesh “, “Charger Price in Bangladesh”, “Earbuds Price in Bangladesh”. This created a foundation for optimizing category pages and New blog content for keywords like “Best smart watch under 5000Tk”.
- On-Page Optimization: I optimized meta titles, descriptions, headers, and internal linking structures to enhance the website performance. Each product page was rewritten with SEO-friendly yet natural language that matched user search intent. Schema markup was added to highlight reviews and pricing, improving CTR in search results.
- Technical SEO: We developed our Grabee website with the latest update technology. We use our website frontend as React for page speed optimization, UI/UX for a better user experience. We also use our backend in the Laravel framework which we manage our website with SEO friendly content. Site speed and mobile experience were improved significantly. We fixed crawl errors, optimized image sizes, and implemented lazy loading for better Core Web Vitals scores.
- Content Marketing: We launched a content plan focusing on gadget reviews, “best of” lists, and buying guides. Each blog was optimized for readability and semantic relevance, supported by visual assets and clear CTAs.
- Backlink Building: As a New website, I need to think about increasing our website’s authority in a short time. To build website authority, we collaborated with tech bloggers and micro-influencers for guest posts, reviews, and niche directory listings. This earned Grabee high-quality backlinks and referral traffic from gadget communities.
Site audit, keyword mapping, and quick technical fixes.
On-page optimization and first round of content publication.
Backlink outreach and performance monitoring.
Each and every month of our customers receives personalised assistance from our dedicated support team.
Working Results
After 4 months, the results spoke for themselves:
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Organic traffic increased by 145%.
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Top 20 keywords moved to the first page of Google.
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Bounce rate dropped by 28%.
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Revenue from organic sessions grew by 70%.
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Grabee began receiving organic backlinks from tech aggregator sites and forums.
👉These improvements translated to sustained growth and reduced ad spend.
Conclusion
Through a balanced mix of technical optimization, smart keyword targeting, and engaging content, Grabee transformed its SEO presence from stagnant to scalable.
This project proves that with the right strategy, even smaller eCommerce brands can outpace big competitors and claim top positions in search results.
Next Steps: Ongoing content expansion into trending tech topics and preparing a multilingual SEO rollout for new markets.
